02204 2200289 4500001002100000005001500021008004100036020002200077035002500099040001200124041000800136082001100144084001900155090002000174100002400194245008800218250001300306260003500319300003800354520140500392521001101797650004901808659001401857852001301871990001501884990001501899JAKPU/1111000000044620220624100325220624 e | ind  a978-0-07-128544-5 a0010/111100000000446 aJKPUDKI0 aENG a658.85 aR/658.85 FUT f aR 658.85bFUT f1 aFUTRELL, Charles M.14aFundamentals of Selling :bCostumers for Life Through Service /cCharles M. Futrell aEd.11th. aNew York :bMcGraw-Hill,c2009 axxxiv, 648 p. :billus. ;c28 cm. aFundamentals of Selling draws on the unmatched experience of a salesman turned teacher to give your students the sales skills that lead to success. With a level of detail unique to this book, author Charles Futrell lays out a selling process step by step, taking in every phase of the sale from planning to follow-up. This detailed yet universal approach gives students the foundation they need to be successful sellers in any industry. Combined with up-to-date content and a strong ethical focus, the 10th edition of Fundamentals of Selling teaches sales the way a mentor would: with a strong, practical focus that puts the customer first.. Fundamentals of Selling trains readers on a detailed, yet broad, step-by-step selling process that is universal in nature. This market leading text has scores of sales personnel in the industry today commenting on how this textbook reflects what they do on sales calls with prospects and customers. The goal of Fundamentals of Selling has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and how the steps within the selling process interact with one another. Combined with up-to-date content and a strong ethical focus, the 11th edition of Fundamentals of Selling teaches sales the way a mentor would: with a strong, practical focus that puts the customer first. aDewasa 4aSELLING - MANAGEMENT = PENJUALAN - MANAJEMEN aPembelian aBPAD DKI aD031848/11 aD031849/11