01919 2200301 4500001002100000005001500021006001900036007000300055008004100058020001800099035002000117040001200137041000800149082001600157084001800173100004000191245012100231264004800352300002500400336002100425337003000446338002300476520105800499521000901557650002401566850001201590990001501602INLIS00000000084101020230210024057a g ta230210 2001 g eng  a9780471415763 a0010-0223000723 aJKPDJAK aeng 2[23]a658.4 aR/658.4 MUR a aJ. Keith Murnighan , John C. Mowen aThe art of high stakes decision-making :btough calls in a speed driven world /cJ. Keith Murnighan , John C. Mowen aUnited States America :bJossey-Bass,c2001 a278 Halaman ;c23 cm 2rdacontentateks 2rdamediaatanpa perantara 2rdacarrieravolume aA highly readable guide with a method for avoiding mistakes when making decisions that will affect the future of your business The Art of High Stakes Decision Making takes readers to the most important crossroads in business with dozens of real-life scenarios. Engaging "you are there" stories teach how to focus on the core issues involved in high stakes decision making. The authors share powerful tools for cutting through the psychological and emotional barriers to making the best decisions. Each chapter concludes with a set of fundamental principles for successfully navigating each stage of the SCRIPTS method, an acronym that outlines a seven-step process for making tough choices under the gun. J. Keith Murnighan, PhD (Evanston, IL), is the Harold H. Hines, Jr. Distinguished Professor of Risk Management at the Kellogg Graduate School of Management at Northwestern University. John C. Mowen, PhD (Stillwater, OK), is Regents Professor and Noble Chair of Marketing Strategy at Oklahoma State University's College of Business Administration. aUmum aManajemen Eksekutif aJKPDJAK aD005300/23