text Jakarta Grasindo 2000 ind xiv, 430 hlm 21 cm Poul G. Stoltz MANAJEMEN-PEMASARAN 20100302120337.0 JAKPU-03100000029204 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)