na JAKSE-08160000000079 20210401100340 210401 0 ind 978-1-292-001689-4 0010-081600000000079 JKPDJAK ENG 658.401 658.401 DAV s 658.401 DAV s David, R. Fred Strategic Management : Concepts and Cases / Fred R. David Harlow, Ess : Pearson Education Limited, 2015 682 p. : illus ; 28 cm A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts. In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management: Concepts captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises. The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with updated coverage of strategic-management concepts, theory, research, and techniques in every chapter. Dewasa STRETEGIC MANAGEMENT = MANAJEMEN STRATEGI ; STRATEGIC PLANING = RENCANA STRATEGIS Pembelian JKPDJAK JKPDJAK D001772/15 D001774/15 D001775/15