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Jenis Bahan Monograf
Judul Introduction to retailing / Robert F. Lusch, Patrick M. Dunne, and James R. Carver
Pengarang LUSCH, Robert F
DUNNE, Patrick M; CARVER, James R
EDISI 7th ed
Penerbitan South-Western, Cengage Learning, 2011
Deskripsi Fisik xxiv, 628 p. :ilus. ;25 cm.
ISBN 978-0-538-75507-8
Subjek RETAIL TRADE = PERDAGANGAN RITEL
Abstrak The new, Seventh Edition of INTRODUCTIN TO RETAILING, International Edition combines the text's signature in-depth coverage of fundamental retailing principles with cutting-edge updates on the latest trends and practices in today's fast-paced retail market. Packed with real-world examples and behind-the-scenes insights, the text vividly captures the excitement of the high-energy retail trade, with special emphasis on the impact of the Internet and continuing changes in the global economy. Authors Lusch, Dunne, and Carver draw on their expertise as seasoned instructors and retail authorities, including abundant, real-world examples and case studies to help students understand the intricacies of retail management.
Bahasa Indonesia
Bentuk Karya Bukan fiksi atau tidak didefinisikan
Target Pembaca Tidak diketahui / tidak ditentukan

 
No Barcode No. Panggil Akses Lokasi Ketersediaan
00005053905 R/658.8 LUS i Baca di tempat Perpustakaan Jakarta - Cikini - Cikini Ruang Referensi Tersedia
00005440230 R 381.1 LUS i Baca di tempat Perpustakaan Jakarta Pusat - Petojo Enclek - RUANG KOLEKSI REFERENSI ANAK PUSAT Tersedia
00006041902 R/658.87 LUS i Baca di tempat Perpustakaan Jakarta - Cikini - Cikini Ruang Referensi Tersedia
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245 1 # $a Introduction to retailing /$c Robert F. Lusch, Patrick M. Dunne, and James R. Carver
250 # # $a 7th ed
260 # # :$b South-Western, Cengage Learning,$c 2011
300 # # $a xxiv, 628 p. : $b ilus. ; $c 25 cm.
520 # # $a The new, Seventh Edition of INTRODUCTIN TO RETAILING, International Edition combines the text's signature in-depth coverage of fundamental retailing principles with cutting-edge updates on the latest trends and practices in today's fast-paced retail market. Packed with real-world examples and behind-the-scenes insights, the text vividly captures the excitement of the high-energy retail trade, with special emphasis on the impact of the Internet and continuing changes in the global economy. Authors Lusch, Dunne, and Carver draw on their expertise as seasoned instructors and retail authorities, including abundant, real-world examples and case studies to help students understand the intricacies of retail management.
650 # 4 $a RETAIL TRADE = PERDAGANGAN RITEL
659 # # $a Pembelian
700 1 # $a DUNNE, Patrick M; CARVER, James R
852 # # $a BPAD DKI
990 # # $a D03251/11
990 # # $a D032514/11
990 # # $a P007818/10
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