| Jenis Bahan | Monograf |
| Judul | Retail management : a strategic approach / Barry Berman, Joel R. Evans |
| Pengarang | Berman, Barry (Berman, Barry) (Berman, Barry) (Berman, Barry) (Pengarang) (Pengarang) (Pengarang) (Pengarang) Joel R. Evans (Pengarang) |
| EDISI | edisi kesepuluh |
| Penerbitan | Amerika : Pearson Prentice Hall, 2007 |
| Deskripsi Fisik | xxi, 682 halaman :ilustrasi ;28 cm |
| Konten | teks |
| Media | tanpa perantara |
| Penyimpan Media | volume |
| ISBN | 0131870165 |
| Subjek | Strategi Manajemen |
| Abstrak | This best seller provides a balance between theory and practice, useful career information, and a comprehensive package of ancillaries. It takes a strategic approach to decision making. The volume provides an overview of strategic retail management, and provides a careful examination of situation analysis, targeting customers and gathering information, choosing a store location, managing a retail business, merchandise management and pricing, communicating with the customer and integrating and controlling the retail strategy. |
| Bahasa | Inggris |
| Bentuk Karya | Bukan fiksi atau tidak didefinisikan |
| Target Pembaca | Umum |
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|---|---|---|---|---|
| 00006068790 | R/658.401 BER r | Baca di tempat | Perpustakaan Jakarta - Cikini - Cikini Ruang Referensi | Tersedia |
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| 300 | # | # | $a xxi, 682 halaman : $b ilustrasi ; $c 28 cm |
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| 520 | # | # | $a This best seller provides a balance between theory and practice, useful career information, and a comprehensive package of ancillaries. It takes a strategic approach to decision making. The volume provides an overview of strategic retail management, and provides a careful examination of situation analysis, targeting customers and gathering information, choosing a store location, managing a retail business, merchandise management and pricing, communicating with the customer and integrating and controlling the retail strategy. |
| 521 | # | # | $a umum |
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| 990 | # | # | $a D011783/09 |
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