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Jenis Bahan | Monograf |
Judul | Principles of contemporary marketing / David L. Kurts |
Pengarang | KURTS, David L. |
EDISI | 14th ed. |
Penerbitan | Australia : South-Western Cengage Learning, 2010 |
Deskripsi Fisik | xxxii, 670 p. :Ilus. ;28 cm. |
ISBN | 978-0-324-82808-5 |
Subjek | SALES MANAGEMENT = MANAJEMEN PEMASARAN |
Abstrak | Over the years, Kurtz and Boone's "Principles of Contemporary Marketing, 14ed, International Edition" has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The all-new Fourteenth Edition continues the Kurtz and Boone tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, "Principles of Contemporary Marketing, 14ed, International Edition" remains in a class by itself. |
Bahasa | Indonesia |
No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
---|---|---|---|---|
00005110733 | R/658.81 KUR p | Baca di tempat | Perpustakaan Jakarta - Cikini - Cikini Ruang Referensi | Tersedia |
00006034962 | R/658.81 KUR p | Baca di tempat | Perpustakaan Jakarta - Cikini - Cikini Ruang Referensi | Tersedia |
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520 | 3 | # | $a Over the years, Kurtz and Boone's "Principles of Contemporary Marketing, 14ed, International Edition" has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The all-new Fourteenth Edition continues the Kurtz and Boone tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, "Principles of Contemporary Marketing, 14ed, International Edition" remains in a class by itself. |
521 | # | # | $a Dewasa |
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990 | # | # | $a D032327/11 |
990 | # | # | $a D032328/11 |
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