Jenis Bahan | Monograf |
Judul | Retail management : a strategic approach / Barry Berman, Joel R. Evans |
Pengarang | BERMAN, Barry EVANS, Joel R. |
EDISI | Ed. 12 |
Penerbitan | Boston : Pearson Education, 2013 |
Deskripsi Fisik | 619 p. :illus., ;28 cm. |
ISBN | 978-0-273-76856-2 |
Subjek | RETAIL TRADE - MANAGEMENT |
Abstrak | Retail management: a strategic approach presents on retail management, immersed in the subject matter, see how retail strategies are formed, look at the activities of a wide range of actual retailers (large and small, goods and service, domestic and global), and explore the possibility of a full-time career in retail management. These topics include : technology in retailing, retailing around the world, ethics in retailing, and careers in retailing. |
Catatan | Index : p.603-619 |
Bahasa | Tidak tersedia |
Bentuk Karya | Bukan fiksi atau tidak didefinisikan |
Target Pembaca | Tidak diketahui / tidak ditentukan |
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00005218713 | 658.87 BER r | Dapat dipinjam | Perpustakaan Jakarta - Cikini - Cikini Ruang Koleksi Umum | Tersedia
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